You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Gunter Luke.
ANA has found 2 results for you, in 100 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Some of the knowledge gained from 10 years experience of advertising monitoring in the building society market in Nordrhein-Westfalen

For 10 years, Infratest has been continuously investigating the relevance of building society advertising for the LBS in North Rhine-Westphalia. It is shown that the question commonly used in such advertising tracking studies is problematic and how...

Catalogue: ESOMAR Congress 1989
Authors: Rolf Pfleiderer, Gunter Luke
Company: Infratest dimap Gesellschaft fur Trend- und Wahlforschung mbH
September 15, 1989
×

Citation

Pfleiderer and Luke (1989a, September 15). Some of the knowledge gained from 10 years experience of advertising monitoring in the building society market in Nordrhein-Westfalen. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/some-of-the-knowledge-gained-from-10-years-experience-of-advertising-monitoring-in-the-building-society-market-in-nordrhein-westfalen


Research papers

Some of the knowledge gained from 10 years experience of advertising monitoring in the building society market in Nordrhein-Westfalen (German)

For 10 years, Infratest has been continuously investigating the relevance of building society advertising for the LBS in North Rhine-Westphalia. It is shown that the question commonly used in such advertising tracking studies is problematic and how...

Catalogue: ESOMAR Congress 1989
Authors: Rolf Pfleiderer, Gunter Luke
June 15, 1989
×

Citation

Pfleiderer and Luke (1989a, June 15). Some of the knowledge gained from 10 years experience of advertising monitoring in the building society market in Nordrhein-Westfalen (German). ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/some-of-the-knowledge-gained-from-10-years-experience-of-advertising-monitoring-in-the-building-society-market-in-nordrhein-westfalen-german-